So this is a matter of Apple playing catch-up in the space with its own expanded set of editorially crafted mood and activity playlists.
Hundreds of new playlists will be available, said Apple.Īpple Music rivals, including Spotify, Amazon Music and Pandora already offer such a feature - and have for years. That means you’ll now be able to ask Siri to play you music for a dinner party or something that would help you to wind down at the end of the day, for example. This will also include access to a series of new playlists based on moods and activities, as well as personalized mixes and genre stations. Instead, it’s a more affordable, $4.99 per month ad-free subscription that limits consumers to only being able to access Apple Music via Siri voice commands.Įxplained by the company at its October event today, the new Voice plan will allow customers, in 17 countries to start, to use Siri to play songs, playlists and all stations in Apple Music when the service launches later this fall. Today, Apple is catching up with its debut of a new, lower-cost version of its Apple Music subscription it calls the “Voice plan.” Unlike Amazon’s service, the Voice plan is not free. In 2019, Amazon introduced a more affordable way to stream Amazon Music with the launch of a free, ad-supported music service that streamed over its Echo speakers.
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